Happy New Year, everyone!
Remember when David performed on New Year's Eve Live? Let's take a trip down memory lane!
The Other Side of Down:
Elevator:
Hope everyone has a fun New Years Eve! Stay safe!
“Elevator”, a song off David’s “The Other Side Of Down” album, will be featured in television commercials for a new air conditioner by South Korean brand Samsung. The ads will be aired any time from now and will run for 3 months.
Fans in South Korea – do keep an eye out for the commercials!
"Elevator" is the third song and second single off of David Archuleta's latest album The Other Side of Down. Many people have many different opinions on the song, but it seems there's something they're just not seeing, or hearing for that matter. Frankly, "Elevator" is the hidden gem of TOSOD.Associated Content
"Elevator" was written in 30 minutes, before David's writing session with Mike Krompass and Shelly Peiken ended. Quickly but creatively written, inspired by a dream David had just nights before, about elevators taking him to right the "floor" in his career. David's said that the song was just written for fun and was written to be just what it is. They weren't trying to write the next hit song, they were writing a song based off of David's own vision, and that's more meaningful than any chart-topper.
The reasoning behind the song aside, the message in the song is what really seems to have been overlooked. The lyrics are so simple, and yet have real meaning to them. The song is not about the purpose of elevators or how they work. The song is about life. How life is an endless ride, sometimes it's up and the next minute it's down, but the butterflies are what keep you feeling alive. This song is about living your life and enjoying it despite it's up's and down's.
Sure it's not the most amazingly written song or has the coolest, most technical beat. Heck, David's vocals aren't even at his best. But that's the beauty of it. "Elevator" is the realest song on TOSOD, so raw and full of it's imperfections, and that's what makes it so great. David once said that the imperfections are what make the song. Sure in, say, "Crush"s case, maybe imperfections are best left out, but in "Elevator"s case, they're what make the song what it is. A fun, quirky song with a great message. "Elevator" is the song that probably best represents David on the album, as he too is fun and quirky, and fulfilling the message in the song.
David Archuleta Gets Lost in the Clouds
At the start of the new year, David Archuleta made a video blog for his fans talking about the new year and his resolutions. Amongst keeping up with the blogs and working harder on exercising, David threw in that he wanted to ride a blimp. Months went by, and as things became more complicated in David's career, a blimp ride was the least of everyone's thoughts.
This past St. Patrick's Day, David took to youtube with another video blog for his fans, and mentioned that the next day he would be going to California for a "fun thing". Many assumed he might have meant a blimp ride, but weren't certain. When the day came, David became more reticent, vaguely tweeting "Really excited for today!" Fans pondered what he could be so excited about, many guessing that he was finally going on a blimp ride.
A few hours later, David finally spilled the beans and announced that he did "one of the coolest things of his life", taking a Goodyear blimp for a joyride. He then tweeted thanking Goodyear for the invitation, and was obviously very appreciative of their offer. Fans too tweeted Goodyear thanking them for letting David take a ride, seeing how happy it made him to finally achieve his small, yet so meaningful new years wish.
It's obvious David's always loved being high off the ground, transporting upward in the air, in life or in mind. It's even more axiomatic in his music, with songs such as "Zero Gravity", "Elevator", "Parachutes And Airplanes", and an album titled The Other Side of Down. The Other Side of Down is indeed up, which is what all of those songs are about and where David always wants to be. So David's want to ride a blimp isn't too surprising considering the message he puts across in his songs.
Goodyear stated that they were happy to be a part of making David's wish come true, and his fans are happier than ever that David achieved his new years resolution and has gotten the chance to do something he's always wanted to do. In the end, the smile on his face makes everything worth it.
Now what's next on the Archugenda? David tweeted recently that he misses riding a bike, so it seems that is David and his fan's next set goal!
David Archuleta posted the video below that he found online in which a fan created an animated video for his song “Elevator” off of his album “The Other Side Of Down.” Here’s what David posted along with the video:
"Wow really cool animated video of Elevator! That’s awesome!"
Watch below and let us know what you think!